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Why Padel

Built by people who had seen every way a supplier lets a business down.

Padel was born out of frustration. We set out to run business phones, internet and IT the way we always thought it should be done, for customers nationwide.

150+

Over 150 years of combined experience in business communications.

Enough to know where things usually go wrong: the hand-off between sales and install, the bill that does not match, the callback that never comes. We built the business to close those gaps.

Why we started Padel.

“I’ve always started businesses out of frustration. When something isn’t working the way it should, I’d rather fix it than complain about it.”
David White, co-founder

David spent over twenty years on the front line of telecoms, building and selling businesses, and worked inside some of the UK’s larger telecoms companies to see how they operate from the inside. He saw how they treat customers: confusing contracts, support that reacts instead of owning the problem, and people treated as numbers on a spreadsheet.

So with his long-time friend and business partner Pascoal De Oliveira, he built something better. Padel is run by real people who know your name and understand your business, with no call centre where your problem gets lost in a queue.

We built our own system, Padel World, from scratch, because nothing on the market let us look after customers the way we wanted to. And we still do business the way we were raised: a handshake means something, and a promise is kept.

What we stand by.

Keep it simple

For us and for our customers, so the business has room to grow.

Deliver excellence consistently

Be different. Do what others won’t.

Enjoy the ride

It isn’t a job if you enjoy what you do.

Our ambition

To build the UK’s number one telecoms and technology company: one our own children could work in one day, and be proud of.

That long view changes how we work. We plan to be looking after you for decades, and we bring young people into the industry to learn it properly.

Experts in Excellence

Why we call ourselves experts.

Expertise

Over 150 years of combined experience in business communications, and a platform we built ourselves to run every account.

Recognised

Gold status, and the fastest-growing partner a major UK business network has ever had.

We care

Every client has a dedicated point of contact. If we ever get something wrong, we own it, fix it, and make sure it does not happen again.

“Do what you say you’re going to do. It sounds simple because it is, but it’s becoming one of the rarest things in business.”
David White, founder

No tickets. No queues.

Straight through to someone who knows your account. And our directors are hands-on, not figureheads: if something is not right, you can speak to the people at the top.

Never without a working phone.

The new system goes in and is tested while the old one is still live, so there is no gap in your calls on the day you move.

After you sign

What happens next.

  1. 1

    A welcome call

    Your project manager calls to confirm the details and answer any questions.

  2. 2

    Ordering

    We order your lines, numbers and equipment.

  3. 3

    Installation

    We agree a date that suits you, and our engineer sets everything up.

  4. 4

    Your numbers move

    On the date we agree, with no gap in your calls.

  5. 5

    You are live

    And we are on hand from day one.

Padel World: the system behind every account.

We built our own system to run the whole business, so the things that usually depend on someone remembering are done by the system instead. That is how we keep human error out of your account.

Nationwide

Based in Basildon, Essex, with customers across the UK, as far as Scotland.

One price

The price is the same whoever you speak to.

The Keep-It Promise

If what you have is right, we will tell you to keep it.

Why we are different

What we don’t do.

This is not about knocking anyone else. It is the promises we keep, written the other way round, so you can hold us to them.

  • We don’t use day-rate subcontractors.Our own engineers install your system, and they answer for it afterwards.
  • We don’t employ commission-driven salespeople with targets.Our team is rewarded for how long customers stay with us, so the right answer matters more than the sale.
  • We don’t sell the cheapest option to win on price.We quote what will actually work for your business, and show you why.
  • We don’t cut corners on a solution to win a deal.What we propose is what we would put in our own office.
  • We don’t hand you an off-the-shelf setup.Every system is configured for how your business works: your call flows, your teams, your hours.
  • We don’t take your business offline to switch.It is built before we arrive, and your old system stays live until your numbers move. No downtime, no disruption.
  • We don’t hide behind tickets and emails.Ring us and you speak to a person who can see your whole account.
  • We don’t pass your query between departments for days.One team owns it until it is fixed.
  • We don’t sell what suits us instead of you.If what you have is right, we will tell you to keep it.
  • We don’t leave kit in boxes.We build it in our workshop, install it, test every line and train your team before we leave.
  • We don’t send bills that don’t match what you signed.Your bill is built from your order and checked before it goes.
  • We don’t wait for you to tell us something is wrong.We watch the network and lines we look after, so we normally know first.
  • We don’t read from a script.You speak to our own team, never an overseas call centre.

The Keep-It Promise

If what you have is right, we will tell you to keep it.

Two minutes, and you see what is worth a closer look.